Media Outreach

20th October 2022

PR Week - Earned Media Client Mention

Secured earned media coverage highlighting TruePoint Communications CEO and Work Readiness Program founder, Jessica Nuñez, and their efforts supporting first-gen college students seeking careers in communications.

20th December 2022

DBJ Announces 2022 CFO of the Year Award to Twisted X's Jeff Jones

20th December 2022

DBJ's CFO of the Year winner, Jeff Jones, CFO, Twisted X

Dallas Business Journal's 2022 CFO of the Year Award Winner, Jeff Jones of Twisted X

1st November 2022

Media Outreach & Pitch Copy - TruePoint Communication's Work Readiness Program

There is a fundamental need to invest in first-generation and minority college students.

Jessica Nuñez, founder and president of TruePoint Communications, created the Work Readiness Program. Nuñez's mission is to ensure aspiring communications professionals have the resources they need to launch their career that Nuñez once needed as a first generation student herself.

13th October 2022

Media Outreach & Pitch Copy - How a Dallas Entrepreneur and First-Gen College Grad is Helping Young Professionals Succeed

In 2021, Jessica Nuñez, founder and president of TruePoint Communications, created the Work Readiness Program to ensure aspiring communications professionals have adequate development, skillset growth and steadfast support they need to launch their career.

11th October 2022

Norwex Eco-Friendly Product FAQ

Why choose eco-friendly products? How do eco-friendly swaps help the environment? Why should I make the switch from my regular name brand liquid detergent to the Norwex eco-wash laundry strips?

11th October 2022

BLACK STAR BOOTS UNVEILS NEW COLLECTION COMBINING WESTERN STYLE WITH COMFORT INNOVATION

PRESS RELEASE: Black Star Boots, a Twisted X Global Brands company, is proud to
announce the release of its newest collection of women’s cowboy boots. The announcement
follows the company’s recent rebrand, drawing the brand closer to its western roots.

11th October 2022

Twisted X & Black Star Boots Fall 2022 Collection Media Pitch

Among the hottest trends we’ve seen this year is the rise of the cowboy boot across all genres
of fashion. This timeless footwear classic is storming social scenes and storefronts near you, and
Twisted X Global Brand’s Black Star and Twisted X have been leading the movement since their
inception.

10th October 2022

TWISTED X® NAMES CLAYTON SMITH NEW SENIOR DIRECTOR OF SALES

Developed the media-facing pitch copy supporting the promotional announcement of Twisted X Senior Director of Sales made public in September 2022.

COWGIRL Magazine • 27th September 2022

New Brand On The Block: Black Star Boots

You may think you know Black Star Boots, but this high-fashion, western lifestyle brand has so much more to love with newly launched, hand-crafted boots! A part of the Twisted X Global Brands family, Black Star Boots produces the high-quality product you have come to expect from the industry leader with a unique style all its own.

1st September 2022

Norwex 'Do Good Laundry' Summer 2022 Campaign

Supporting the Summer 2022 launch of Norwex's Eco-Friendly Laundry Detergent Strips, I curated the contents of the media kits sent to key media and influencers within the sustainability, house keeping and cleaning industry.

1st September 2022

Norwex 'Do Good Laundry' Campaign T-Shirt & Cap

Designed personalized media kit contents supporting the summer 2022 launch of Norwex's Eco-Friendly Laundry Detergent Strips

1st September 2022

TruePoint Communciation's Work Readiness Program Pitch

18th May 2022

Norwex Eco-Friendly Laundry Detergent Strips Campaign: Influencer Partnership Communications

Correspondence sent to campaign influencers & media contacts celebrating the 2022 launch of Norwex's eco-friendly laundry detergent strips

1st March 2021

Business Correspondence Packet - Penn State Senior Business Communications Project

Mock Business Correspondence Examples; internal & external communications, press release, correspondence formats

1st May 2020

Minnesota Zoo Announces Newest Attraction: Butterfly Exhibit Opening Spring 2020

1st May 2020

Light Water Reactors: Fact Sheet

Photo by ThisIsEngineering on Pexels

1st May 2020

Penn State College of Engineering: The Learning Factory LinkedIn Messaging

1st May 2020

Private Client - Competitor Analysis & Advisory Deliverable

View case study document including client memorandum and fact sheet formats